November 6, 2024
Bloomberg journalists will engage in conversations with subscribers on the week’s biggest headlines
Bloomberg Media today announced the launch of Bloomberg Live Q&A, an audio-based platform that gives its subscribers the power to connect directly with our journalists, asking their most pressing questions about the biggest stories of the day. The new product is available on Bloomberg.com and the Bloomberg app.
Each session will include up to four journalists to discuss a headline from the week – from major economic stories to big tech news. During the Live Q&A, Bloomberg subscribers will have access to ask questions directly to the journalists and consumers visiting the website will be able to listen to the session.
“Bloomberg Media is leaning into our audience-first strategy by creating new features that truly serve our consumers,” says Marissa Zanetti-Crume, Bloomberg Media’s Global Head of Product. “Bloomberg Live Q&A is another way we can help our subscribers contextualize the news we are reporting and deepen our audience engagement while also attracting new subscribers to join the Bloomberg community.”
Each Live Q&A session will be promoted across platforms -including newsletters, social channels, and onsite ahead of each session.
About Bloomberg Media
Bloomberg Media is the world’s leading multi-platform media company for business and finance, which draws on the editorial resources of more than 2,900 editorial professionals globally in 118 countries. Bloomberg Media is the consumer-facing media organization of Bloomberg L.P.