August 21, 2018
Buenos Aires, August 21, 2018 – Bloomberg Media Distribution and Editorial Perfil today announced a partnership to deliver Bloomberg’s business and financial news on Perfil.com. Available starting today, Editorial Perfil, a leading publisher in Argentina, will include a Bloomberg branded section on Perfil.com, enhancing its business news section with global content generated by Bloomberg newsrooms worldwide. The partnership with Editorial Perfil marks Bloomberg’s first branded partnership in Argentina.
Perfil’s Bloomberg branded section leverages Bloomberg’s growing Spanish news offering. With 2,700 journalists and analysts in 120 countries, Bloomberg covers key markets across seven time zones and produces more than 50 Spanish language stories per day and numerous Spanish language videos per month. The partnership also gives Perfil.com access to Bloomberg’s global news content, including photos, market data and videos in order to complement its own coverage.
“The partnership with Editorial Perfil provides the Argentine market with a robust business and finance news destination,” said Christine Morgan, Head of Content Licensing for the Americas, Bloomberg Media Distribution. “This is an exciting opportunity to drive greater exposure for Bloomberg’s high-quality, global news content and Spanish language reporting from the region.”
“At a global level, Bloomberg is one of the most respected names in news, which is why a partnership with Perfil makes perfect sense”, said Agustino Fontevecchia, Executive Director, Editorial Perfil. “Our vision of high-quality information as a central pillar of democracy, and independent journalism as necessary in a world constantly in flux goes hand in hand with Bloomberg’s mission. Together, we hope to enrich the news ecosystem at a local and regional level, and hopefully move forward together with even more ambitious projects.”
About Bloomberg Media Distribution
Bloomberg Media Distribution provides the Bloomberg Terminal, as well as video, text news, photos and data, to publishers, broadcasters and other media companies in more than 130 countries. Providing clients with a single destination for Bloomberg and partner content, Bloomberg Media Distribution’s content offerings span business and finance, politics, technology, entertainment, music, sports and health and science discoveries. The group is also responsible for linear video distribution and branded partnerships around the globe. For more information about how to license content, please contact us.
About Editorial Perfil
Editorial Perfil is one of Latin America’s largest and most influential media companies. Based in Argentina, where it is the largest magazine publisher and also publishes Diario Perfil, the third biggest national newspaper (and fourth player in digital), it also runs Editora Caras in Brazil, where the influential Caras Magazine has become the highest circulation celebrity magazine in the Portuguese language, with editions in Portugal and Angola (and Spanish editions in Argentina and Uruguay), with Caras.com.br as the largest celebrity website in Brazil. Perfil is also moving forward with a broadcast TV channel set to launch later this year, the first in over 50 years, and two radio stations, pushing to generate a truly regional, multi-platform media powerhouse.